Luxury without labels.

We use the same materials and manufacturers as luxury brands to develop atelier-grade essentials, minus the large brand markups.


How it works.

Factory


Brand


Agent


Retailer


You

1/ Sourcing

Our sourcing team is singularly focused on finding the best factory for each category, regardless of where they are. We are proud to partner with manufacturers all over the world from Italy, China, Korea, to Portugal.


2/ Audit

We audit our partners on strict standards well beyond the industry norm. Our team visits and assesses each factory on a 90 point scale to grade their craftsmanship, material suppliers, environmental impact, and working conditions.


3/ Development

Our product team leverages decades of expertise and top-shelf material suppliers to develop products of equivalent or better quality and design than luxury brands.


4/ Payments

We built Italic with an explicit mission of providing manufacturers a way earn higher margins than their traditional clients while also saving our customers 50-80% by removing the brand markups.

That's a fun angle

Made from two-tone Mazzucchelli acetate, this fresh take on a classic cat-eye silhouette flatters every face. With green Zeiss lenses, metallic accents, and best-in-class OBE hinges, these frames provide protection and a healthy dose of retro-cool.

Anine Bing

Saint Laurent

Mazzucchelli Acetate Frames

Unknown

ZEISS Lenses

Unknown

OBE Hinges

Unknown

Unknown

Mazzucchelli Acetate Frames

Designed in Italy.

ZEISS Lenses

Developed in Germany.

OBE Hinges

Engineered in Belgium.

European design and engineering.

We meticulously sourced and rigorously tested components to create the best pair of sunglasses possible. The frames? Designed in Italy and crafted with durable acetate from Mazzucchelli 1849 — the worldwide leader in manufacturing cellulose acetate for eyewear. The lenses? They’re developed in Germany by ZEISS, one of the few major lens manufacturers that still produce manual focus lenses. Top that off with best-in-class, Belgian-engineered OBE hinges, and this is the result.

Sun-tested for UV protection.

Protect your eyes from harmful UV rays with ZEISS OM15 lenses that offer high optical quality and protective tinting. UV can damage your eyes over time and contributes to age-related eye conditions or diseases. These lenses provide 100% UVA and UVB protection with anti-scratch technology to keep them looking their best while they protect.

Style It With

Reviews
4.7
160 Reviews

5

81%

4

14%

3

4%

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From the source.

Shop from the same manufacturers as luxury brands and save up to 80% for the same quality.

Retailer Markup

Save 30%

Brand Markup

Save 60%

Materials & Labor

traditional brands
online brands
Italic logo

Ness Angular Acetate Sunglasses


$45

$199.00

Traditional Retail

Free shipping over $75 & free returns


Manufacturer

Past clients

Operating since

1996


Audited quality

We run a 30-point audit on quality, sustainability, and safety on every factory.

Luxury-grade materials

We use top-shelf, premium materials wherever we can to improve quality.

World-class craftsmen

We use the same factories as top brands to ensure the absolute best construction.

Customer care

We offer live support from 9am-9pm EST and respond to emails within 24 hours.

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