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Serene Ultraplush Australian Cotton Bath Mats
$21
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Serene Ultraplush Australian Cotton Bath Mats
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Complete your home collection.
Resort-grade towels for your home.
These towels use ultraplush 100% Australian cotton which is heavy and soft to the touch. A super dense 800 GSM weight and woven loop construction maximize softness, weight, and absorbency, putting them in the rarified territory of luxury towels...
SFERRA
FRETTE
Weight
1,100 GSM
700 GSM
Unknown
Oeko-Tex® Certified
Unknown
Unknown
Cotton Source
Australia
Portugal
Portugal
Ultraplush Australian Cotton.
Pure 800 GSM Australian cotton. Oeko-Tex® Certified.
Why GSM matters.
GSM (grams per square metre) determines the weight of the fabric and how dense fibers are woven together.
Luxury Weight
At 800 - 1100 GSM, these towels are denser and more absorbent than practically any towel on the market.
5-star hotel quality
More absorbent with a luxuriously soft texture.
Why GSM matters.
GSM (grams per square metre) determines the weight of the fabric and how dense fibers are woven together.
Luxury Weight
At 800 - 1100 GSM, these towels are denser and more absorbent than practically any towel on the market.
5-star hotel quality
More absorbent with a luxuriously soft texture.
Pure Australian cotton.
Australia has a reputation for high-quality cotton while remaining one of the most water-efficient providers in the world. The result? Ultra-soft towels spun from combed, low-twist yarn with a smaller eco-footprint.
Pure Australian cotton.
Australia has a reputation for high-quality cotton while remaining one of the most water-efficient providers in the world. The result? Ultra-soft towels spun from combed, low-twist yarn with a smaller eco-footprint.
Gold standard for cleanliness.
Established in Switzerland, the Standard 100 certification ensures every component carrying the label is free of high levels of 100 substances or chemicals harmful to people and the environment.
Gold standard for cleanliness.
Established in Switzerland, the Standard 100 certification ensures every component carrying the label is free of high levels of 100 substances or chemicals harmful to people and the environment.
Introducing: Dusk and Sand.
Transform your home with rich hues that embody the essence of fall.
The ultimate serene essentials.
Feel fresh and comfy, lounging around after baths with the Serene Towels and make it your favorite past time.
Best Overall Towel 2024
Quality 5/5 Absorbency 5/5 Texture 5/5 Durability 5/5 Dry Time 5/5 According to our testing, the best overall towel is the Serene Ultraplush Australian Cotton Towel. During our lab testing, this hand towel set earned a perfect 5 out of 5 rating for...
Brandi Fuller
Writer
Best Towels 2024
“Perhaps the most absorbent towel I’ve ever tried — and got me dry as soon as I wrapped it around my body. It soaks up bathwater like the best sponge you’ve ever had. Ridiculously plush, truly, like how I would imagine a cloud feels."
Lauren Ro
Writer
Best Bath Sheets
"It is well-made and high-quality—there were no loose threads, snags, or defects either before or after washing during testing. As a bath sheet, its size is impressive, being large enough to cover a taller person with room to spare. It’s thirsty,...
Kathleen Felton
Writer
Best Overall Bath Towels (Out of 81)
"We tested 81 towels both in our Lab and in our homes over several months and assessed them based on their quality, texture, absorbency, durability, and overall value...Italic’s Serene towel earned a perfect score in our absorbency testing, soaking...
Melanie Fincher
Editor
The Very Best Bath Towels
"It’s incredibly absorbent — perhaps the most absorbent towel I’ve ever tried — and got me dry as soon as I wrapped it around my body. Italic’s towels are so ridiculously plush. Truly, like how I would imagine a cloud feels. Not only do the towels...
Lauren Ro
Writer
Best Overall Bath Towel: Runner Up
"If you're looking for a great towel that offers a ton of bang for your buck, consider the Italic Serene Ultraplush Australian Cotton Towels, which earned perfect marks across the board during our lab testing."
Bianca Pineda
Writer
Best Value Bath Towel (Out of 50)
"The material is a great quality with a tight weave, and there were no loose threads or snags after washing. The quality was apparent at first glance with a plush texture and ample material to wrap up in."
Alyssa Brascia
Writer
Best Overall Bath Towel
"Towels straight out of a high-end spa. They're so plush, so unbelievably comfortable – thanks to heavy 100% Australian cotton – that any recipient will be thanking you for years to come."
Ryan Willison
Editor
Quiet Luxury Buys for the Home
"Made from plush 100% Australian cotton, these towels look and feel just like the ones found at many resorts or spas."
Brittany Natale
Writer
Best Bath Towels
"If you’re looking for a very classic plush towel that you’d find in a hotel, you can’t do much better than this one."
Jenna Clark
Writer
Reviews
4.8
(2412)
5
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