Luxury without labels.

We use the same materials and manufacturers as luxury brands to develop atelier-grade essentials, minus the large brand markups.

How it works.

Factory

Brand

Agent

Retailer

You

1/ Sourcing

Our sourcing team is singularly focused on finding the best factory for each category, regardless of where they are. We are proud to partner with manufacturers all over the world from Italy, China, Korea, to Portugal.

2/ Audit

We audit our partners on strict standards well beyond the industry norm. Our team visits and assesses each factory on a 90 point scale to grade their craftsmanship, material suppliers, environmental impact, and working conditions.

3/ Development

Our product team leverages decades of expertise and top-shelf material suppliers to develop products of equivalent or better quality and design than luxury brands.

4/ Payments

We built Italic with an explicit mission of providing manufacturers a way earn higher margins than their traditional clients while also saving our customers 50-80% by removing the brand markups.

Reviews

4.6
49 Reviews

5

71%

4

22%

3

2%

2

4%

1

0%

The perfect pop of color.

Create a soft, natural-looking flush while nourishing your skin with effective ingredients. This satiny cream blush stick deposits a buildable veil of color for customized coverage. The skincare-infused formula is packed with hyaluronic acid and sunflower seed oil to lock in hydration and prevent caking, while camellia leaf extract helps calm and balance the skin. Made in Japan.

Westman Atelier

Hourglass

Natural Finish

Alcohol-Free

Hyaluronic Acid

Size

10 g

6 g

6 g

How to use.

Swipe onto cheeks and blend with fingers, brush, or sponge.

Hyaluronic Acid

Helps draw in and retain moisture for a natural glow.

Sunflower Seed Oil

Moisturizes and creates an effortless glide.

Camellia Leaf Extract

Known for anti-inflammatory benefits and balances skin.

Hydrating

Non-cakey

Natural finish

Pro tips.

Healthy Glow

Layer blush over Water Melt Hyaluronic Acid Serum for a lit from within glow.

Natural Tint

Apply blush over Finishing Touch Facial Oil for diffused, tinted look.

Long Wear

Set blush by lightly spritzing Fine Print Serum Mist onto face.

High-performance formulation.

Developed over multiple years by expert chemists at a leading Japanese laboratory, this formula leverages complex ratios of prestige ingredients to produce effective yet skin-friendly results for most skin types.

Our beauty standard.

Science-Backed Formulations

Proven ingredients that deliver noticeable results.

Prestige Ingredients

Rigorous quality control and testing for potency.

World-Class Laboratories

Decades of experience with award-winning chemists.

Frequently Asked Questions

Complete the look.

Reviews
4.6
(49 Reviews)

5

71%

4

22%

3

2%

2

4%

1

0%

Join Italic Bold Today

Unlock bonus credit opportunities and other perks with Italic Bold.

Soft Seamless Cream Blush Stick

$25

$55.00

Traditional Retail

Returnable for Italic Credit

Manufacturer

Certifications

ISO 9001

ISO 22716

Cruelty-Free

Vegan

Operating since

1912

True luxury, radical value.

We empower the world’s best manufacturers to bypass brand and retailer to deliver true luxury quality without the markups.

Retailer Markup

Brand Markup

Materials & Labor

Traditional
Brands
Online
Brands
Italic logo