Luxury without labels.

We use the same materials and manufacturers as luxury brands to develop atelier-grade essentials, minus the large brand markups.

How it works.






1/ Sourcing

Our sourcing team is singularly focused on finding the best factory for each category, regardless of where they are. We are proud to partner with manufacturers all over the world from Italy, China, Korea, to Portugal.

2/ Audit

We audit our partners on strict standards well beyond the industry norm. Our team visits and assesses each factory on a 90 point scale to grade their craftsmanship, material suppliers, environmental impact, and working conditions.

3/ Development

Our product team leverages decades of expertise and top-shelf material suppliers to develop products of equivalent or better quality and design than luxury brands.

4/ Payments

We built Italic with an explicit mission of providing manufacturers a way earn higher margins than their traditional clients while also saving our customers 50-80% by removing the brand markups.



Wrapped with love.

Woven in a timeless waffle knit and crafted from pure Mongolian cashmere, this cloud-soft blanket is the ultimate gift for those special little ones in your life. Grade-A cashmere fibers ensure even the most sensitive skin won’t get irritated. Naturally lightweight and breathable, this blanket is perfect for year-round snuggles.

Johnstons of Elgin


Pure Cashmere

Cashmere Grade

Grade A



Weave Gauge




High Breathability

Good airflow keeps little ones cool during warmer days, and cozy in cooler temperatures.

Long Lasting

Quality cashmere is one of the most durable fibers around.

Great For Sensitive Skin

Grade-A fibers are the longest cashmere fibers, resulting in less irritation and a softer hand feel.

OEKO-TEX® certified.

The gold standard for material cleanliness. Established in Switzerland, the Oeko-Tex Association oversees the Standard 100 certification, which ensures every component of a product carrying the label is tested to be free of high levels of 100 substances or chemicals harmful to people and the environment.

Keep Cozy.


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Cassie Cashmere Waffle Knit Baby Blanket




Traditional Retail

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Atelier Series

A curation that features the best of Italic — extraordinary materials, classic design, and master craftsmanship.


Past clients

Operating since


True luxury, radical value.

We empower the world’s best manufacturers to bypass brand and retailer to deliver true luxury quality without the markups.

Retailer Markup

Brand Markup

Materials & Labor

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