Luxury without labels.

We use the same materials and manufacturers as luxury brands to develop atelier-grade essentials, minus the large brand markups.

How it works.

Factory

Brand

Agent

Retailer

You

1/ Sourcing

Our sourcing team is singularly focused on finding the best factory for each category, regardless of where they are. We are proud to partner with manufacturers all over the world from Italy, China, Korea, to Portugal.

2/ Audit

We audit our partners on strict standards well beyond the industry norm. Our team visits and assesses each factory on a 90 point scale to grade their craftsmanship, material suppliers, environmental impact, and working conditions.

3/ Development

Our product team leverages decades of expertise and top-shelf material suppliers to develop products of equivalent or better quality and design than luxury brands.

4/ Payments

We built Italic with an explicit mission of providing manufacturers a way earn higher margins than their traditional clients while also saving our customers 50-80% by removing the brand markups.

Reviews

4.6
159 Reviews

5

74%

4

19%

3

4%

2

1%

1

1%

Sweet, cool dreams.

Premium long-staple combed cotton percale stays light, breathable, and cool to the touch all year round. The tight weave lends an elegant matte finish and crisp feel that resists wrinkling and rumpling to keep your bed looking its best. The embroidered stripe gives this sheet set an elevated twist.

SFERRA

Frette

Long-Staple Cotton

Oeko-Tex® Certified

Unknown

Unknown

BSCI Certified

Unknown

Unknown

Cotton Source

Unknown

Unknown

Our gift to you.

Indulge in premium bedding and receive a complimentary Fine Print Serum Mist with a qualifying purchase from this collection. Packed with skin-soothing benefits, this mist is the perfect addition to your nighttime routine for glowing skin in the morning.

Australian Grown

Leading the world in sustainable, ethical cotton production.

Long-Staple Cotton

The finest cotton for bedding, also known as Egyptian or pima cotton.

Percale Weave

Lightweight construction ensures maximum airflow.

In the set.

1 Fitted Sheet

1 Flat Sheet

2 Pillowcases

*Twin size comes with only 1 pillowcase

Percale weave.

Woven in a traditional crisscross pattern — percale sheets are highly breathable and lightweight, so they don’t trap heat. They’re also moisture-wicking making them the ideal option for hot sleepers.

Commercial grade cotton.

Woven to withstand thousands of cycles, many times the standard consumer-grade sold by most online brands — the more washes these linens undergo, the softer they get.

Oeko-Tex® Certified

The gold standard for material cleanliness, the Swiss association oversees the Standard 100 certification, ensuring every component of a product carrying the label is tested to be free of high levels of 100 harmful substances.

12 Best Sheets of 2023

"My room has felt like a personal oasis ever since I ordered these crisp sheets from Italic."

Harper's Bazaar
editor

Halie LeSavage

Editor

Find your perfect bedding.

The Essential Bedding Guide

With seemingly endless options to choose from, just the thought of picking the right bedding may make you hide under the covers.

Perfect pairing.

Reviews
4.6
(159 Reviews)

5

74%

4

19%

3

4%

2

1%

1

1%

Join Italic Bold Today

Unlock bonus credit opportunities and other perks with Italic Bold.

Crisp Percale Stripe Sheet Set

$125

$650.00

Traditional Retail

Free shipping over $75

Free Fine Print Serum Mist with every qualifying bedding purchase

Manufacturer

Certifications

OEKO-TEX

ISO 9001

BSCI

ISO 14001

Operating since

1986

True luxury, radical value.

We empower the world’s best manufacturers to bypass brand and retailer to deliver true luxury quality without the markups.

Retailer Markup

Brand Markup

Materials & Labor

Traditional
Brands
Online
Brands
Italic logo