Best Bath Towels to Elevate Your Daily Routine

Alexa Wichner

June 01, 2023

Looking for the best bath towels to elevate your daily routine? Check out our top picks for the best bath towels on the market.

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From premium Turkish to organic cotton, we'll explore the brands that stand out and provide the ultimate indulgence for your skin.

What makes a great towel?

A good bath towel should be soft, absorbent, durable, and easy to care for. Here are some key factors to consider when looking for a good bath towel:

  • Look for towels made from high-quality materials such as 100% cotton or a cotton blend. Egyptian, Turkish or Australian cotton is often considered the best option as they are both soft and absorbent.
  • A heavier towel will generally be more absorbent, but also more expensive. A good weight for a bath towel is between 500 and 700 grams per square meter.
  • A good bath towel should be soft and gentle on the skin. Look for towels that have been pre-washed or pre-shrunk to ensure they remain soft after washing.

Our Top Picks:

Frontgate Resort Collection™ Bath Towels

Crafted from 100% long-staple Turkish cotton, Frontgate Resort Collection towels offer unparalleled softness and absorbency. Frontgate's resort towels utilize a "zero-twist" technique that enhances the yarn's fullness, stability, and prevents cotton fibers from shedding. Plus, with OEKO-TEX certification, you can be rest assured that these towels are environmentally friendly and safe for your skin.

Brooklinen Super-Plush Bath Towel

The Brooklinen Super-Plush Bath Towel has a substantial weight of 820 GSM and durable z-twist construction.The towel features a double-stitched hem for added durability and is OEKO-TEX certified, ensuring it is free from harmful chemicals.

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Italic Serene Ultraplush Australian Cotton Towels

The Serene Ultraplush Australian Cotton Towels from Italic are made with 100% Australian cotton. It has a weight of 800 GSM and is designed with woven loop construction. These towels offer unparalleled softness, weight, and absorbency, typically found in luxury towels reserved for resorts and spas. The best part: you get luxury-grade towels without the hefty price tag.

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Pottery Barn Hydrocotton Organic Quick-Dry Towel

Pottery Barn Hydrocotton Organic Quick-Dry Towel is known for its luxuriously plush 550-gram weight, incredibly absorbent construction, and a quick-drying weave. It is made from long-staple cotton which results in a smoother texture, fewer exposed fiber ends, and a soft, silky feel.

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Coyuchi Temescal Organic Towel

Made from long-staple organic Turkish cotton, these towels are incredibly soft, light, and fluffy, while remaining highly absorbent and quick to dry. These towels from Coyuchi feature narrow vertical channels for added drying power, ensuring maximum comfort and convenience. These are made from 100% organic cotton that is grown and woven in Turkey.

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Parachute Waffle Towel

Parachute is known for their soft honeycomb weave, reminiscent of the luxurious feel of a fancy spa. Crafted from superior 100% long-staple Turkish cotton at 240 grams per square meter, they are both quick-drying and durable. These towels are also free of harmful synthetic dyes, making them safer for you and the planet.

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Riley Spa Towel Collection

The Riley Spa Towel Collection is crafted in Portugal with 100% long-staple Egyptian cotton. This specific collection has also been awarded the coveted title of "Best Bath Towel" by Wirecutter and named "Best Spa-Style Towel" by GQ.

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Hammam Linen Jumbo Large Bath Sheets Towel

The best part about the Hammam Linen Jumbo Large Bath Sheets Towel is their size! It’s soft and fluffy, and absorbs very well. It is made from Turkish Cotton so you’re getting premium quality but not the premium price tag.

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Serena & Lily Fouta Bath Collection Bath Towel

This towel set is a modern take on traditional Turkish towels, featuring a smooth cotton side and looped cotton terry on the other for added wicking. With a combination of wide and narrow stripes in a range of vibrant colors against bright white, these towels are perfect for adding a pop of color to your bathroom. Plus, they're machine washable for easy care and maintenance.

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Amazon Basics 100% Cotton Quick-Dry Bath Towels

Good quality towels without the fuss, look no further than the Amazon Basics 100% Cotton Quick-Dry Bath Towels. Made of 100% cotton, these towels provide softness and tear-resistant strength. These are lightweight and quickly absorb moisture, providing a cozy feel after every shower. These towels are also made in an OEKO-TEX Standard 100 factory.

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A note from Italic.

Investing in high-quality bath towels can truly elevate your bathroom experience. From softness and absorbency to durability and style, a great towel can make a world of difference.

Whether you prefer a classic and luxurious look or a minimalist and modern design, there's a towel for every taste. Treat yourself to a touch of luxury with any of these top picks and elevate your daily routine to a new level of comfort and style.

Frequently Asked Questions

Q: What should I consider when choosing a bath towel?

A: When choosing a bath towel, consider factors such as the material, weight, absorbency, and size. Look for towels made from high-quality, durable materials such as Turkish, Egyptian or Australian cotton. A heavier weight towel will typically be more absorbent, while a lighter weight towel may dry faster.

Q: What type of cotton is best for bath towels?

A: Turkish, Egyptian and Australian cotton are often considered the best materials for bath towels due to their long fibers and high-quality construction. These types of cotton produce towels that are soft, absorbent, and durable.

Q: What is GSM in bath towels and does it matter?

A: GSM, or grams per square meter, is a measure of the density of the towel. A higher GSM indicates a denser towel that is typically more absorbent and plush.

Q: How can I care for my bath towels to ensure they last longer?

A: To care for your bath towels, be sure to wash them before first use to remove any excess fibers. Avoid using fabric softeners or bleach, as these can damage the fibers and reduce absorbency. Hang towels to dry between uses and avoid storing them in a damp environment.

Q: How often should I replace my bath towels?

A: It is recommended to replace bath towels every 1-2 years, or when they start to feel thin or lose their absorbency. With proper care, high-quality bath towels can last longer.

Q: How should you store bath towels when not in use?

A: When not in use, bath towels should be stored in a cool, dry place with good air circulation to prevent mildew and musty odors. It's important to avoid storing them in humid or damp areas, such as the bathroom floor or shower, as this can promote the growth of mold and bacteria.